Do you want to have a twitter profile that encourages readers to see what you do?

One of my top tips is to ensure you use the "pinned tweet" function well.

First off did you know you can pin a tweet to the top of your profile? It's a great idea to ensure that either important news, or a tweet that you think is interesting gets seen.

To pin, go to the tweet and click on the drop down option (top right). And click pin to profile.

If you want to change the pinned tweet. Go to the new tweet to pin, and click pin to profile, and follow the instructions. It'll let you change it. Simple.

But my top tip about this. Is that you need to change it often. If you've a tweet pinned to your profile, it's the first tweet people see. Now they may go scrolling on. But they may only see that pinned tweet.

If it's dated from a few months ago. Or even a few years ago. It to me it looks like you don't bother updating your social media or business very often. This can lose you valuable potential customers!

Now you may think the pinned tweet is worthwhile. If it's got content you're proud of. Re do it. If it's relevant, change it slightly. Not that it matters for you to change it. Please pin a new tweet, with the same or different content. Do this every few weeks. Don't leave it so long, that the first tweet people see is from a long time ago.

It doesn't create a good image. You may think that the pinned tweet has lots of retweets/likes, and so looks really popular. Although that is true. It's still old. Change it!

Action Points..

• Get pinning a tweet to the top of your profile. Or if you have already. Change it!
• Have a look through my previous blog posts for some tips on using social media.
• Gain more confidence in using Twitter with my free 1 page Twitter Basics Guide, which you can find online at http://taranet.co.uk/resources/Twitter-1-Page-Guide.pdf <
• For a free social media scheduling guide, please email me at info at taranet .co.uk
• Do you want coaching support to help your business flourish? Please email me to discuss!

About The Author
Suzanne Harris is an equestrian and canine entrepreneurial coach and consultant to veterinarians who want to help prevent animals being affected by domestic abuse.

Tags: marketing, twitter, social media, online marketing, coaching, business, facebook, instagram

Do you have a website for your equestrian, canine or veterinary care business?

Do you know if the website works on all devices? Your customers, (and potential customers). Will be looking at your website on their phones, tablets, laptops. And desktop computers. So that's quite a mix. And it can mean without some planning, a website won't work.

It's important you do have a website which is what's known as "responsive". In short, this means that your website works, on whatever device it's viewed on.

Otherwise, some pages may not appear. Some links won't work. Or a page will 'spill off the screen'. Generally it won't look great, and could lose you a customer!

But you can fix this.

There's two options.

1. Have 2 websites. One which is computer viewable. And one which is for mobile devices. I do not recommend this. It means duplicating work. Who's got time for that?!
2. Have a website that's designed using software which has responsive functionality. I designed this website here at Taranet, with responsive software. During the design process I also could check what it looked like. By pressing a button to replicate the different screen sizes.

Personally if I'm looking at a website which doesn't work. I'll 9 times out of 10 leave, and find another company to look at.

Don’t let your business down with a simple website issue.

Action Points..

• Check your website, to see if it works on different devices.. Or ask a friend or relative to help you by looking on their phones or laptops.
• If your website doesn't look right. Get the design changed. This may mean choosing different software. Or get a different developer.
• Have a look through my previous blog posts for more business tips
• Do you want coaching support to help your business flourish? Please email me to discuss!

About The Author
Suzanne Harris is an equestrian and canine entrepreneurial coach and consultant to veterinarians who want to help prevent animals being affected by domestic abuse.

Tags: website, marketing, business, coaching